Creative Services
Our Marketing and Communications team offers a full range of creative services to elevate the university's visual identity and tell its story in engaging ways. Whether you need new marketing materials designed, captivating photography for your next campaign, or a dynamic video to showcase your initiative, we have the expertise to bring your vision to life. Explore our services below to discover how we can help you achieve your communication and marketing goals.
Our Services
Marketing and Communications offers a range of graphic design services to help elevate the university's visual identity and effectively communicate its brand message. Our talented graphic designers create visually engaging and informative designs for various platforms, including print, digital, and social media.
Graphic Design Services
- Visual Identity and Branding: We develop and maintain the visual elements that define the DSU brand, ensuring consistency across all platforms. This includes logo design, color palettes, typography, and graphic standards.
- Publication Design: We design visually appealing and informative brochures, flyers, reports, magazines, and other publications that showcase DSU's achievements and offerings.
- Digital Design: We create engaging graphics and visuals for websites, social media platforms, email campaigns, and digital advertising, enhancing the university's online presence.
- Marketing and Promotional Materials: We design eye-catching posters, banners, signage, and other promotional materials for events, campaigns, and campus initiatives.
- Custom Design Projects: We offer custom design solutions for unique projects, such as infographics, presentations, merchandise, and other visual communications.
Our Approach
Our graphic designers work closely with clients to understand their needs and objectives, ensuring that each design effectively communicates its intended message and aligns with DSU's brand guidelines. We strive to create visually compelling and impactful designs that enhance the university's image and support its strategic goals.Requesting Design Services
To inquire about our graphic design services or request a design project, please fill out the marketing project request form.Marketing and Communications maintains a comprehensive library of high-quality, branded photographs for use in promoting the university. Our photography services are primarily focused on capturing images that showcase DSU's vibrant campus life, academic excellence, and student success.
Photography Services
- Branded Photography Library: We offer an extensive collection of photos for use in DSU marketing materials, websites, and publications. These images are carefully curated to reflect the university's brand and values.
- Limited Photography Services: We provide limited photography services for official DSU events, campus activities, and marketing initiatives.
- Image Usage Guidelines: All photographs are for use in promoting Dakota State University. Permission from the DSU Marketing and Communications Department is required for any off-campus entity to use these images.
Accessing Our Photography Resources
To inquire about accessing our photography library or requesting photography services, please contact us at marketingandcommunications@dsu.edu.Historic Photos
For older or historic photographs, please search the archives at the Karl E. Mundt Library or call (605) 256-5845.The Dakota State University Video Services team is dedicated to creating compelling video content that supports the university's marketing, recruitment, and brand development goals. We collaborate closely with the university's marketing firm to ensure a cohesive and impactful visual presence.
We produce high-quality video content for a variety of platforms, including social media channels and the university's website, to showcase DSU's achievements and support the efforts of university leadership. Our services extend across the university, providing guidance and resources for video-related projects.Videography Services
- Video Production: We shoot and acquire footage to create engaging videos that tell the DSU story.
- Multimedia Consultation: We offer expert advice on multimedia and video-related projects.
- Footage Provision: We provide access to existing footage for university use.
- Brand Compliance: We ensure all university video assets adhere to DSU's brand standards.
- B-Roll Acquisition: We collect b-roll and specific shots at university events for promotional purposes. (Please note: We do not film entire events or provide livestream services.)
Accessibility
All university video assets must feature synchronized captions to ensure accessibility. Captions can be added manually or through auto-captioning services provided by platforms like YouTube and Facebook. Please carefully review auto-generated captions for accuracy before publishing.